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Davido partners with Spiro to launch electric bike line

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Afrobeats sensation Davido is set to revolutionize transportation in Africa with the launch of his own line of electric bike, thanks to a strategic partnership with Spiro, a leading African electric vehicle company.

The collaboration, announced on January 27, marks Davido's entry into the sustainable transportation sector, leveraging his massive influence to promote eco-friendly mobility solutions.

According to Kaushik Burman, CEO of Spiro, Davido embodies the best of African excellence, being bold, innovative, and beloved worldwide. "He's the perfect ambassador for Spiro as we deliver on our mission of sustainable transportation for all," Burman stated.

Davido, known for his chart-topping hits like Awuke and Unavailable, has a proven track record of successful collaborations with top brands. Also, his endorsement portfolio continues to grow, with notable partnerships including a lucrative agreement with GAC Motors Nigeria in 2024.

Meanwhile, the Spiro partnership is part of Davido's efforts to create generational wealth, as he boasted on social media. With launch of his electric bike, Davido is set to promote sustainable transportation and eco-friendly mobility solutions across Africa.

Spiro, recognized as a Time 100 Influential Company, has already deployed over 22,000 electric bikes across Africa, with plans to expand its operations further. Lastly, the company's innovative battery-swapping technology and commitment to sustainability make it an ideal partner for Davido's latest business endeavor.

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