As part of the roll-out plan for his new album Body & Soul, Joeboy provided buses for the masses.
Ace Nigerian singer, songwriter, and performer, Joseph Akinwale Akinfenwa-Donus, popularly known as Joeboy, is currently the talk of the town due to his latest gesture in helping the masses.
The singer-songwriter, who is currently promoting his second studio album Body & Soul, which was released last month in a bid to ease the pain of Nigerians, found a creative way to go about it.
While the 15-track album that featured heavyweights like CKay, BNXN, Odumodublvck, Kemena, and Ludacris continues to garner numbers, Joeboy has been on his toes, making sure he markets the project properly.
Taking to social media on Monday, June 12, 2022, which is the nation's democracy day, the singer-songwriter announced his plans to ease the harshness of the increase in flight prices by providing free buses around specific routes in Lagos, which are meant to operate from morning till evening. In promotion of his album in between, Joeboy tagged the buses with the same name as his new project. He wrote:
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I know the fuel subsidy p is hard on everyone right now so here’s my little way of helping. For the next 3 days, there will be FREE Body & Soul buses along the following routes between 8am and 5pm. Enjoy the ride, Love you guys
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The buses are expected to ply routes like Lekki, Jakande, Iyana Oworo, Unilag Gate, Yaba, Oshodi, and Obalande. As expected, the gesture has attracted a lot of reactions, as a large number of Nigerians have taken to social media to laud the singer for the initiative.