Davido has signed a long-term agreement with Davido to be a cultural ambassador for the brand.
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Nigerian Afrobeats superstar David Adeleke, popularly known as Davido, has signed a new contract with global sports brand PUMA to be their ambassador.
The DMW boss and frontline act will play a role in the brand's commitment to the growing African market. According to reports, Davido will act as a brand ambassador for PUMA in sub-Saharan Africa, North America and across the world.
Reports state that the Afrobeats poster-boy will wear PUMA’s sportswear collections, including the company’s iconic T7 tracksuits, and, as a sports fan, Davido will also don the company’s basketball and football styles.
Sharing the announcement today, December 17th 2021, via his Instagram page, the singer wrote:
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Oh how good does it feel, to officially be… #PumaFam ? #DavidoxPuma